This is not a joke, believe it or not, it is an actual Chrysler advertisement for the US market. You see, Chrysler back then really tried to pitch the Sunbeam Arrow as a sophisticated European sedan. The biggest kick is that they even mentioned the devaluation of pound! At the end, as far as I could gather so far, they only managed to sell few thousands Arrows here in the US, from late 60's to early 70s.
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Saturday, March 27, 2010
Mom Always Liked You Best
This is not a joke, believe it or not, it is an actual Chrysler advertisement for the US market. You see, Chrysler back then really tried to pitch the Sunbeam Arrow as a sophisticated European sedan. The biggest kick is that they even mentioned the devaluation of pound! At the end, as far as I could gather so far, they only managed to sell few thousands Arrows here in the US, from late 60's to early 70s.
very interesting!
ReplyDelete...what WERE the marketing group thinking: don't buy one because it's good, buy one because it's CHEAP..! :o)
ReplyDelete